Generate background: Overview

Here you will learn more about:

Background Generation
Key Uses
Types of Background Generation
Key Concepts
Main Reasons Why Background Generation May Fail
Useful Links

Background Generation

Background generation is the process of creating an image based on an input object (product), text (prompt), and reference image (template). The AI model analyzes all the inputs and generates a corresponding surrounding scene (background) to complement them.

Key Uses

Use Background Generation for:

Product Photography: Create visually appealing backgrounds for your product photos, ensuring they stand out and look professional. Suitable for various categories, including Health & Beauty, Furniture, Beverage, Fashion, and more.
Marketing and Advertising: Generate tailored product images that match your campaign's theme, enhancing the overall appeal of your marketing materials.
E-commerce Listings: Generate high-quality images that highlight your products, making them more appealing to potential buyers on e-commerce platforms.
Product Online Catalogs: Design custom backgrounds that fit seamlessly with your website's aesthetic, making your product images more attractive to visitors.
Social Media Content: Produce engaging and visually consistent images for social media posts, helping your brand maintain a cohesive look.

Types of Background Generation

Generate from Text: This operation allows you to control the generation using only a prompt and color. It is a more creative approach, where you can write a very specific prompt or a general one and let the AI decide what should be in the image.

💡 See Generate from Text

Generate from Template: This operation allows you to control the generation using a reference image (template), prompt, and color. Depending on the creativity level, it guides the generation to mimic the template.

💡 See Generate from Claid Templates and Generate from My Templates

Key Concepts

Prompt: A text-based input that guides the AI model to create specific content. The prompt provides descriptions that the model uses to generate an image. The clarity of the prompt significantly influences the quality and relevance of the generated image.

Good prompt example:
“wooden countertop overlooking a suburban garden, house and trees in the bokeh background, warm summer light”

💡 See Claid Prompt Guide 2024


Template: Image without a product that guides the generation process in terms of composition, colors, and lighting. The extent to which the template is copied depends on the creativity level set; it can range from a full replication to using only the basic composition and main shapes.

Template example:




💡 See Generate from Claid Templates and Generate from My Templates


Color: Guides the generation process in terms of color. To achieve the desired colors, you can use a prompt or template. All three parameters influence the color. Color control sets the main color palette for the generation process and affects the whole image. Color in the prompt can be used to specify the color for specific objects.

Color Examples:

Image #1 - No color option




Image #2 - Color chosen




Image #3 - Color in prompt

Main reasons why background generation may fail

Image generation AI is trained on a wide variety of images, striving to create realistic and beautiful outputs. However, sometimes it may fail. The main reasons for background generation failures are:

Low-Quality Input Product Issues such as noise, blurriness, low resolution, or JPEG artifacts can impact the result. You can enhance your product image with Claid.

Example of low quality input image:





Wrong Prompt: An unclear prompt, irrelevant prompt for the product, or a prompt that describes unrealistically complex scenes can cause issues. You shouldn’t describe the product only background.

Example of bad prompt:
"Please create an image with the provided red bottle of shampoo. The entire scene should be black, including a subtle black carpet that is not very visible. Ensure the shamploo is well-lit to stand out against the dark background."

💡 Learn How to create a good prompt.


Wrong Position of the product. The position of the product should correspond to the prompt and template.

Examples of good positioning vs bad positioning:

Learn More

What are Claid AI Background generation tools
Prompt Tutorial: Video Tutorial with Adam
Using Background Generation for your eCommerce business
Background Generation using Claid API
Video Guide: How to generate backgrounds in my brand colors?
Video Guide: How to write prompts for AI product photos

Updated on: 03/09/2024